Responsible Gambling

We at William Hill want you to enjoy your online betting experience. Working with our regulators and gambling charities we offer a wide range of controls for customers who experience gambling difficulties and addictions.

Whilst we can provide the tools to control your gambling, we cannot assume all responsibility for exercising that control. Individual personal responsibility plays a large part in using the tools we offer, if you are worried you may avoid them intentionally, please seek advice from a specialist gambling charity.

In this section, we offer guidelines & instructions on how to monitor your, a family member's or a friend's gambling to ensure it does not become a problem.

Click on a title below to gain insights and important information, or if you are unsure what you require simply scroll down the page.

Are you a concerned friend or family member?

Follow these simple steps to manage your gambling

How can I restrict my account?

Parental controls


Are you a concerned friend or family member?

Below are ways on how you can support someone with a gambling problem and how to manage it.

The following questions can be considered by the individual themselves or by their friend or family:

  • Do you stay away from work or college to gamble?
  • Do you gamble to escape from problems in your life (boredom, unhappy home life etc.)?
  • If you run out of money when you're gambling do you feel lost and in despair, and want to find money to gamble again as soon as possible?
  • After losing, do you feel you must try and win back your losses as soon as possible?
  • Have you lied, stolen or borrowed just to get money to gamble or pay gambling debts?
  • Have you ever lied to cover up the amount of money or time you have spent gambling?
  • Do you gamble until your last penny is gone, even if it is for your bus fare home or for food?
  • Are you getting into debt because of your gambling?
  • Have others ever criticised your gambling?
  • Are you reluctant to spend 'gambling money' on anything else?
  • Have you lost interest in your family, friends or other pastimes
  • Do you put gambling before your family and other loved ones?
  • Do arguments, frustrations or disappointments make you want to gamble more?
  • Do you feel depressed or suicidal because of your gambling?

The more you or your friend/family member answers 'yes' to these questions, the more likely it is that you or they may have a gambling problem.

Gambling problems are far reaching and can have a significant impact on people's lives. If you want to seek help and advice on how to manage your levels of gambling we recommend that you contact the gambling charities below:

Follow these simple steps to manage your gambling:

  1. Establish your betting limits and mentally agree with yourself your losses before you start gambling.
  2. Set a Deposit Limit on your account (click here for more details)
  3. Set yourself a time limit before you start gambling and stick to it. Set an alarm.
  4. If you wish to opt out of receiving marketing information from us, please click on the balance icon at the top of our website and select Preferences tab, where you can untick the selections individually or click on the slider to untick all selections.
  5. Don't forget your daily life; ensure you have completed all your responsibilities before gambling.
  6. Don't turn to gambling as an alternative source of income or a way to pay back a debt.
  7. Don't gamble if you are in recovery for any dependency or if you are under the influence of alcohol or any other substance
  8. For information on how to gamble responsibly and on dealing with gambling problems please visit

How can I restrict my account?

If you feel you are experiencing difficulty in controlling your level of gambling, we have the following support mechanisms available:

1. Deposit Limits: You decide on how much you can afford to spend on a daily, weekly or monthly basis and stick to it. If you set the limit at £10.00 a day, week or month, our system will not allow you to deposit any more than this amount in 24 hours, seven days or one month.

Worried you may exceed your set limits don't worry, we look backwards from the point at which you are making a deposit and add up any relevant deposited amounts for you.

Any decrease in the amount you want to allow yourself to deposit will be applied immediately to your account. If you want to increase your deposit limits, you will have to confirm this after a 24-hour period, in this time you should consider if an increase appropriate for you. Once you confirm the increase, it will be applied to your account.

We cannot apply Deposit Limits to deposits made by bank transfer.

To change your deposit limit:

  • Log in to your account
  • Click on 'My Account'
  • Scroll to the bottom of the page and click on 'Account Controls'
  • Select 'Deposit Limits' and then 'Update Deposit Limits' and pick the amounts you wish to limit your daily, weekly or monthly spending to.

To use this tool, please click here.


2. Account Restriction: What parts of our site do you want to restrict your access to.

For example:

If you enjoy a wager on the horses, but find yourself spending too much money in the Casino, we can block your access to it and you can go back to having fun just on the horses.

These restrictions can be applied to: Casino, Poker, Vegas, Games, Bingo and Live Casino. However, this option is not available on Sports, Virtual Betting or Lottery products.

If you are interested in restricting your access to specific areas of our site, please contact our Customer Service team who are available 24/7 to help you do this.

3. Session Time Reminders: The 'Session Time Reminder' clock starts the first time you place a bet within a game. Once your selected time is reached and you place another bet then you will be shown the 'Session Time Reminder' popup.

It will give you the following options;

Continue playing - This resets the clock and allows you to continue playing. The reminder will be shown again once the clock reaches your initial selected time period.

Exit the game - Your current game will be closed and the clock will reset. If you have other games open, you may want to close those as well as they will have also timed out. The clock will restart the next time you place a bet in a game.

View Account History - This allows you to review recent transactions.

The Session Time Reminder is used across all games that you have open and across all platforms. This does not include; sports, poker, virtual, financials and live casino however see below for how to apply a session time reminder in live casino.

To see reminders correctly we recommend that after you have set a Session Time Reminder you clear your browser  (click here for guidance) and re-install any downloaded software so you have the latest version. To set a Session Time Reminder click here or follow our Account Controls links and visit the Account Controls page.

Session Time Reminders for Live Casino games are set from within a game. To do this launch a Live Casino game, select 'Settings' and then 'Game Session Settings'. Then select the frequency with which you wish the reminder to be displayed. This setting can be amended at any time by returning to the 'Game Session Settings' page and selecting a new duration. For Live Casino games, the timer starts when you launch the lobby. Reminders will be shown when they're due within games.

4. Short Time out: If you want to take a short time out, from one day to six weeks (or one day to six months for non-GB residents), you can apply a short time out onto your account.

When you set a Short Time out with us, we will close your account for that chosen period. You may withdraw any funds from your account before you start a Time out. Once a Time out has started any balance on your account will not be automatically refunded, you will need to contact the Customer Service team if you want to make a withdrawal.

Whilst your account is Timed out, we will try not to send you any marketing material or promotional offers but this can take 48 hours to come into effect.

If you would like to set your time out on your account for up to 30 days on-line please click here.

To set a Short Time out for up to 6 weeks, please contact our Customer Service team via live chat, email or by calling 0800 085 6296.

If you're a non-GB resident and would like to set a Time out for longer than 6 weeks, please contact our Customer Services team using the details above.

At the end of your time out period, your account will automatically re-opened and you'll be able to login.

If you wish to opt out of receiving marketing information from us, please click here.

5. Total Self-exclusion: If the tools available are not working effectively and you want to stop yourself from gambling completely, then total self-exclusion is available.

When you choose to totally self-exclude with us, we will close all your William Hill accounts from between 6 months to 5 years. You must contact us after the Exclusion period has been completed as we do not re-open your accounts automatically.

If at the end of your total self-exclusion you feel you are in control of your gambling contact our Customer Service team (0800 085 6296) who will hold a conversation with you about your request to re-open. If your account is reopened a 24-hour cooling off period will also be applied, during this time you can again consider your decision.

We take responsible gambling very seriously and if you try to open other accounts with us during your period of exclusion we will do our best to detect and close them.

In the event you do not choose to update us with any changes in your personal information and you should open a new account, William Hill will not be held liable for subsequent decisions to gamble and your deposits and any winnings accrued may be retained by William Hill upon detection.

Before you self-exclude you must close any open gaming sessions. Should you wish to self-exclude, we strongly recommend that you delete/ uninstall all apps or downloads connected to William Hill from all your devices.

Upon self-excluding, any balance on your account will be withdrawn, we will endeavour to ensure you do not receive marketing from us immediately however this process can take up to 48 Hours.

If you've also subscribed to any 3rd party sites advertising William Hill, you should contact them independently to remove yourself from their mailing lists.

If you have a William Hill Cash Card Mastercard any outstanding balance will be refunded to you, after this your card will be deactivated and you will not be able to use it.

If you wish to discuss any of these options, please contact our Customer Services team via our live chat or email or by calling 0800 085 6296.

If you decide to add a Deposit Limit/Account Restriction to your account or to Time out or Self-exclude we advise you contact any other betting companies you have an account with and do the same with them.

To request self-exclusion online, please click here or follow our Account Controls links.

If you are considering self-exclusion, you may wish to register with GAMSTOP.

GAMSTOP is a free service that enables you to self-exclude from all online gambling companies licensed 
in Great Britain.

To find out more and to sign up with GAMSTOP please visit

Parental Controls

Over 18s Only:

In the United Kingdom, it is illegal for someone who is under 18 years of age to gamble. William Hill reserves the right to ask for proof of age from any customer and to carry out checks to verify the information provided.

Customer accounts may be suspended and funds withheld until satisfactory proof of age is provided. The legal gambling age varies according to country and we advise you to carry out local research.

In order to avoid unlawful betting we may undertake a search with a third party for the purpose of verifying that you are 18 or over. William Hill would, however, ask that, to prevent potential misuse, you keep your account number, user name and password confidential.

For more detailed information on William Hill's Account and Age Verification measures, please click here.

Parental Controls:

There are a number of third party applications available that parents or guardians can use to monitor or restrict the use of their computer's access to the Internet.

These include:

  • Net Nanny filtering software protects children from inappropriate web content
  • CYBERsitter filtering software gives parents the opportunity to add certain sites to block:

There are also a number of companies who provide software which once installed allows you to completely block individual computers from accessing gambling internet sites, these include:

Still looking for answers? Contact Us
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